Fiszki

market leader intermediate unit 1,2

Test w formie fiszek definicje słówek po angielsku
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advertising campaign
an organisation's programme of advertising activities over a particular period of time with specific aims
the collection of ideas and beliefs that people have about the brand
to show or make a new product available for sale for the first time
an organisation's programme of advertising activities over a particular period of time with specific aims
the collection of ideas and beliefs that people have about the brand
knowledge or understanding of a particular subject, situation or thing
someone or something that is reliable can be trusted or depended on
knowledge or understanding of a particular subject, situation or thing
boost
to show or make a new product available for sale for the first time
to increase something such as production, sales or prices
the general way in which a particular situation is changing and developing
to increase something such as production, sales or prices
brand
a word or phrase from one special area of knowledge that people suddenly think is important and use a lot
a name given to a product by a company so that the product can easily be recognized by its name or its design
the set of products made by a company
a name given to a product by a company so that the product can easily be recognized by its name or its design
brand image
the collection of ideas and beliefs that people have about the brand
knowledge or understanding of a particular subject, situation or thing
a design or way of writing its name that a company or organization uses as its official sign on its products, advertising
the collection of ideas and beliefs that people have about the brand
buzzword
a word or phrase from one special area of knowledge that people suddenly think is important and use a lot
a copy of an original product that is intended to deceive people into believing it is the real one
the difference between the price that something is sold for and the cost of producing or buying it
a word or phrase from one special area of knowledge that people suddenly think is important and use a lot
a downmarket product
the sale of goods to customers for their own use, rather than to shops
a copy of an original product that is intended to deceive people into believing it is the real one
a product that is cheap
a product that is cheap
durable
the general way in which a particular situation is changing and developing
someone or something that is reliable can be trusted or depended on
if something is durable, it lasts a long time, even if it is used a lot
if something is durable, it lasts a long time, even if it is used a lot
endorse
a well known person endorses a product, they say in an advertisement how good they think it is. People will buy the product because they like or trust the person
knowledge or understanding of a particular subject, situation or thing
the general way in which a particular situation is changing and developing
a well known person endorses a product, they say in an advertisement how good they think it is. People will buy the product because they like or trust the person
fake
a copy of an original product that is intended to deceive people into believing it is the real one
a product that is cheap
the second best selling product on the market
a copy of an original product that is intended to deceive people into believing it is the real one
incentive
something which is used to encourage people to do something, especially to make them work harder, produce more or spend more money
involving goods and services that are expensive and perhaps of good quality
a word or phrase from one special area of knowledge that people suddenly think is important and use a lot
something which is used to encourage people to do something, especially to make them work harder, produce more or spend more money
launch
a supply of goods, kept for sale by a shop or the retailer
to show or make a new product available for sale for the first time
the sale of goods to customers for their own use, rather than to shops
to show or make a new product available for sale for the first time
logo
a word or phrase from one special area of knowledge that people suddenly think is important and use a lot
a design or way of writing its name that a company or organization uses as its official sign on its products, advertising
a name given to a product by a company so that the product can easily be recognized by its name or its design
a design or way of writing its name that a company or organization uses as its official sign on its products, advertising
profit margin
the difference between the price that something is sold for and the cost of producing or buying it
the act of buying something
the sale of goods to customers for their own use, rather than to shops
the difference between the price that something is sold for and the cost of producing or buying it
packaging
material, boxes used for wrapping goods to protect them, for example because they are being taken somewhere
a supply of goods, kept for sale by a shop or the retailer
the set of products made by a company
material, boxes used for wrapping goods to protect them, for example because they are being taken somewhere
purchase
the difference between the price that something is sold for and the cost of producing or buying it
the act of buying something
the sale of goods to customers for their own use, rather than to shops
the act of buying something
reliable
the general way in which a particular situation is changing and developing
someone or something that is reliable can be trusted or depended on
it lasts a long time, even if it is used a lot
someone or something that is reliable can be trusted or depended on
retail
the sale of goods to customers for their own use, rather than to shops
the act of buying something
a supply of goods, kept for sale by a shop or the retailer
the sale of goods to customers for their own use, rather than to shops
market segment
a group of customers that share similar characteristics, such as age, income, interests
something which is used to encourage people to do something
the set of products made by a company
a group of customers that share similar characteristics, such as age, income, interests
stock
material, boxes used for wrapping goods to protect them, for example because they are being taken somewhere
the sale of goods to customers for their own use, rather than to shops
a supply of goods, kept for sale by a shop or the retailer
a supply of goods, kept for sale by a shop or the retailer

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